Choose "Electrician" as your main category, list each service separately (panel upgrades, generator installation, EV chargers, rewiring, lighting), show your license number in your description, add real job photos, and ask every customer for a review. Keep your business name clean, with no added keywords.
How customers find an electrician
Some electrical searches are emergencies: power out, breaker won't reset, sparking outlet. Others are planned projects, like a panel upgrade or a whole-home generator. Both start on Google, and both favor the businesses on the map.
Set up your listing
- Main category: Electrician. Add extra categories only for major parts of your business, like "Lighting contractor" or "Generator shop" if you really sell and service generators.
- Services: list panel upgrades, rewiring, generator installation, EV charger installation, ceiling fans and lighting, outlet and switch repair, and inspections, each on its own.
- Description: say what you do, where you work, and mention that you're licensed. Many customers look for that.
Generators and storm season
In Louisiana, generator installs and storm repairs are a big part of many electricians' work. Customers often start researching before hurricane season.
- Post about generator installs and maintenance in late spring
- Add photos of finished generator installs and transfer switches
- After a storm, post an update with your availability and phone number
Photos that build trust
Electrical work is about safety, so neat work sells. Show clean panels, tidy wiring, finished lighting projects, your branded vans, and your team. Skip stock photos.
Reviews
Ask every customer, right after the job, with a direct link. Reviews that mention the type of job, like "panel upgrade" or "generator," help future customers. Reply to every one.
Mistakes to avoid
- Keywords or cities in your business name. Try our free business name checker
- More than one listing for the same company
- Showing a home address as a storefront when customers don't visit
- A phone number on your listing that doesn't match your website
Your electrician checklist
- Main category set to Electrician
- Each service listed separately
- License mentioned in your description
- Generator and storm updates posted before hurricane season
- Photos of clean, finished work
- Review link sent after every job
- No keywords in your business name
- Same business info everywhere online